Case Study

How We Helped A Ford Dealership Accelerate Sales

CHALLENGE

This auto dealership was interested in increasing used vehicles sales in the highly competitive used car market and enlisted the help of our team to improve conversion rates from site visits to inquiries.

SOLUTION

We ran a customized blend of targeting tactics to reach the car buying audience within a ten mile radius. In the early stages we ran three campaigns: USED CARS, NEW FORDS and F150s.

RESULTS

The USED CARS campaign did so well that the dealership ran low on inventory!  They later reallocated the budget to a new campaign focused on LINCOLN and continue to make their goals.