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Our Geo Fencing technology can give advertisers the competitive edge they’ve been looking for and that none of their competitors are using. See mobile location based advertising in action:

  • Personal Injury Lawyers wanting to reach accident victims at ER Centers, Hospitals, and Car Repair Centers
  • Trade Show Exhibitor who wants to advertise at an event
  • Car dealership who desires to target their competitor dealerships and measure foot traffic back to their showrooms.
  • Retailer or franchise wants to run a customer loyalty program, so they build geo fencing around their own stores to drive repeat customers and buyers.

A virtual Geo Fence is traced around an event location where the advertiser wants to build an audience based on their visit to that particular location during a set, scheduled timeframe.

When people enter the geo-fenced location during the set timeframe, they will then become a part of an audience that can later be targeted following the event.

As the user visits various apps downloaded on their phone (ESPN, Angry Birds, The Weather Channel, Emoji Keyword, CBS News, Words With Friends. Over 600,000 apps) or browses the internet on the mobile browsers, they begin to see ads from said advertiser.

User can see those Ads for 1 day and up to 30 days after he/she has entered the geo fence.

Geo Fencing marketing is the perfect solution for people that want to target a group of people attending a specific event and get more reach out of their ad spend rather than simply zip code targeting or city-wide targeting.

Location Based Advertising (Geo Fencing)

Our Beacon Free Geo Fencing technology allows companies to target people based on their physical activities. We can build your geofences where your customers are, not where you want them to be.

Whether it’s a particular event or a physical building you want Geo Fenced, this can be a powerful mechanism to serve ads to individuals based on their physical location.

Is My Advertising Producing Actual Walk-Ins To My Store?

Our Geo Fencing technology can even track those who have seen your ads and determine if they walked inside your store. Conversion zones are a powerful means to track your online advertising to offline conversions (meaning those people who physically went to a particular location as a result of seeing your Ads).

Target 1,000 To 1,000,000 Home Addresses With Laser Precise “Addressable Geo Fencing”

Do you have a list of customers or business addresses? Addressable Geo Fencing can be used both as a stand-alone tactic and to improve the results of addressable TV campaigns, direct mail campaigns, and other marketing efforts that target specific households. By extending the reach, improving the frequency, and providing foot traffic attribution through conversion zone tracking, Addressable Geo Fencing makes all household and business address targeting efforts more effective through our automated platline Geo Fencing drawing capabilities.

  • Highly Precise – Targeting is based off of plat line data from property tax and public land surveying information to maximize precision of addresses being targeted. Up To 90% Match Rate
  • Highly Scalable – Up to 1 million physical household and business addresses can be targeted per campaign.
  • Provides Foot Traffic Attribution – Conversion Zones can be used with Addressable Geo Fencing campaigns to track uplift in foot traffic to the advertiser’s location.
  • Multiple Creative Formats Available – Advertisers can utilize static ads, video ads, and OTT (i.e Roku) Ad campaigns with Addressable Geo Fencing.
  • More Precise Than IP Targeting – Addressable Geo Fencing is even more precise than IP Address Targeting, yielding a 90% match rate.

Many Ways To Use Geo-fencing Marketing

Buildings

Use Geo Fencing To Target Buildings, Nearby Traffic & Even Yourself For Customer Loyalty Marketing

Tradeshows & Events

Use Geo Fencing To Target Convention Centers, Stadiums, Sporting Events & Trade Shows

Households

Use Our New Addressable Geo Fencing To Target Individuals Households: 1,000 - 1,000,000 Addresses

Competitors

Target other retailers or your competitor's locations and serve ads to their customers

Key Geo Fencing Benefits

  • Only Need Location Services of Mobile Device Turned On. NO OTHER REQUIREMENTS NEEDED
  • 90% of individuals typically have location services turned on
  • Does not require Physical BEACONS
  • Location File Import and Export Capability
  • Granular Localization via Custom Shapes & Sizes
  • Target location visitors or event attendees for 1 day – 30 days
  • Serve ads across the 600,000 App’s we have access to
  • Retarget customers who visit or commute through any Geo Fenced location

The most advanced location based mobile advertising based on people’s physical activities and the places they go. Our Geo Fencing technology allows for advertisers to reach users wherever they go. Even your competitor’s locations, your own store front, or events they attend. With our precise polygon tracking, we can target actual buildings (not just entire blocks) where your ideal audience frequents.

The Possibilities For Hyper Local Targeting Are Endless:

  • Event Targeting
  • Individual Households & Business Addresses
  • Sporting & Music Events
  • Conferences/Conventions
  • Competitor Locations
  • Customer Loyalty Programs
  • Intersections of Popular Streets
  • Sports Stadiums
  • Office Buildings
  • Malls & Strip Centers

We pride ourselves on our Geo Fencing capabilities. No other technology exists that allows for such granular targeting and audience building.

Geofencing Marketing Case Studies

Geofencing Marketing Helps Local Bank Drive New Mortgage Applicants

Auto Dealership Drives In-Person Visits Through Geo-Fencing with Conversion Zones

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ES Group, LLC

705 N 15th Street
Fort Dodge, IA 50501

Phone: (515) 574-2354